Answers the question, "What principles will guide our actions?"
The institution's essential and enduring tenets; a small set of core principles, not to be compromised for financial gain or short-term expediency. The values are manifest in the behavior of the institution's members.
An institution's values describe those "evergreen" principles that shall guide all decisions, actions, and behaviors. These are essential and enduring tenets, not to be compromised for short-term expediency.
Decisions should not be made, behaviors should not be demonstrated, and actions should not be taken that violate these core principles.